This year’s Converse Pride collection is designed around the theme of “Found Family,” celebrating the individuals that lift one another up across the many intersections of the LGBTQIA+ community. The season’s mantra, “Family, Unity,” appears on multiple sneaker silhouettes, as well as an assortment of apparel and headwear. The collection is accompanied by a digital campaign titled “Found Family,” which showcases stories and content from within the brand’s LGBTQIA+ community.